This is probably one of the trickiest and simplest problems of all errors. The vast quantity of 404s that many medium to large sites accumulate is enough to deter action.

404 errors are very urgent if important pages on your site are showing up as 404s. Conversely, like google says, if a page is long gone and doesn’t meet our quality criteria above, let it be.

As painful as it might be to see hundreds of errors in your search console, you just have to ignore them. Unless you get to the root of the problem, they’ll continue showing up.

How to fix 404 errors

If your important page is showing up as a 404 and you don’t want it to be, take these steps:

Ensure the page is published from your content management system and not in draft mode or deleted.
Ensure the 404 error url is the correct page and not another variation.
Check whether this error shows up on the www vs non-www version of your site and the http vs https version of your site. See moz canonicalization for more details.
If you don’t want to revive the page, but want to redirect it to another page, make sure you 301 redirect it to the most appropriate related page.
In short, if your page is dead, make the page live again. If Heavy Construction Contractors Email List you don’t want that page live, 301 redirect it to the correct page.

How to stop old 404s from showing up in your crawl errors report

If your 404 error url is meant to DW Leads be long gone, let it die. Just ignore it, as google recommends. But to prevent it from showing up in your crawl errors report, you’ll need to do a few more things.

As yet another indication of the power of links, google will only show the 404 errors in the first place if your site or an external website is linking to the 404 page.

In other words, if I type in your-website-name.Com/unicorn-boogers, it won’t show up in your crawl errors dashboard unless I also link to it from my website.

To find the links to your 404 page, go to your crawl errors > url errors section.